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Starbucks tops when it comes to loyalty apps

May 21, 2018

The Starbucks loyalty app is most beloved by consumers, beating out Panera Bread and Domino’s Pizza, according to a survey conducted by The Manifest that polled 500 smartphone users.

The loyalty app was cited as best by 48 percent of those polled, according to a press release.

Starbucks' loyalty app allows users to preload money onto the app, which encourages them to choose Starbucks and the app clearly states how customers can gain reward points.
 

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