January 11, 2006
Starbucks Entertainment announced a partnership with Lionsgate, in which Starbucks will participate in all aspects of the marketing and distribution of Lionsgate and 2929 Entertainment's new film, "Akeelah and the Bee," which will release theatrically on April 28.
"While we are a coffee company at heart, Starbucks provides much more than the best cup of coffee – we offer a community gathering place where people come together to connect and discover new things," said Howard Schultz, Starbucks chairman.