News

Pancheros launches mobile ordering

April 3, 2018

Pancheros Mexican Grill has rolled out an updated version of its mobile app that allows customers to place mobile orders for pick up at the restaurant, according to a company press release.

The Pancheros app, also known as Burritos with Benefits, offers users one loyalty point for each dollar spent at Pancheros. Once the user reaches 100 points, they receive a free burrito. Additional rewards for friend referrals and social media integration are seamlessly accessible for redemption within the app, which includes a store locator.

"Our commitment to Burritos Better Built is not only about making the best burritos for our fans when they visit, but also building a rewarding digital experience for them as well," Rodney Anderson, founder and CEO of Pancheros Mexican Grill, said in the release. "Our guests won’t have to worry about avoiding the lunch rush again because they’ll now be able to order their favorites with a tap on their phone."

Anderson opened the first Pancheros in 1992, in Iowa City, Iowa, and now has 70 locations across 13 states.