[WEBINAR] How KFC & Pizza Hut increased sales with a mobile loyalty & digital ordering app

This webinar will shed light on the essential steps businesses need to take in order to increase customer engagement and, therefore, receive revenue growth on the example of the KFC and Pizza Hut case study. Download now!

Type: Webinar

Sponsor: LoyaltyPlant Inc.




Shake Shack Overview

The Shake Shack iPhone app, featuring online ordering, was realized through a partnership of best-in-class technology providers and UX specialists.

Type: Case Study

Sponsor: Fuzz Productions




The Ultimate Customer Promotions Guide - How to create a promotion that delights customers and spike sales

In this guide, you’ll discover the secret sauce to creating and sending effective promotions including important research, the most effective channels to reach customers, top-notch promotion writing tips, tactics, the best days and frequency to send promotions, and a slew of pre-written promotions, just for you. Let’s dive in!

Type: Guide

Sponsor: FiveStars Loyalty


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FEATURES


Fazoli's 'Comeback Kid' shares turnaround story at London summit

"It was ugly," Fazoli's President and CEO Carl Howard exclaimed as he detailed the state of the chain when he arrived to lead it nine years ago. "I mean everything you can think about a restaurant chain — it was wrong." Herein, the summary of a turnaround from the London Restaurant Franchising and Innovation summit in July.

Play now or Pay later: Webinar relays KFC and Pizza Hut lessons on loyalty and mobile ordering

KFC and Pizza Hut put their loyalty and mobile ordering experience on the chalkboard.

4 keys to giving QSR customers the tech they 'expect' ... and more

A recent survey makes it official: Customers truly want technology in their QSR experience. Do it right with these four keys from an expert on all that is restaurant digital.

In pictures: Global restaurant execs in London: Part 1

Executives from 17 countries gathered in London for the 2017 Restaurant Franchising & Innovation Summit — Europe last week. The event, produced by Networld Media Group, provided the opportunity for more than 100 restaurant leaders to share advice, success stories and discuss how they moved on from failure.

10 things to avoid when launching a mobile app

Balance Grille's journey to find a working mobile app inspired its founders to create a list of 10 mistakes to avoid when creating a mobile app.

Infographic: Great ways restaurants can lighten the load on that online carbon footprint

From eco-friendly web hosting and printer-friendly content to streamlined fulfillment processes and "green" shipping, there are a variety of ways restaurant brands can operate with a clean conscience.

Cowboy Chicken CEO talks about what keeps him awake at night

Sean Kennedy, CEO of Cowboy Chicken, discusses how he's growing his 22-unit brand.


New studies show restaurant 'do's and don'ts' of online ordering, delivery

As the restaurant industry continues to bask in the big-dollar benefits of online ordering, two new studies shed light on best practices when it comes to online ordering and third-party delivery as well as overall customer experience.

5 ways to get your customers to download your app

Just having an app is not enough to get people to download and use it. You will actively have to work at increasing downloads and keeping your app top of mind.

Infographic: How online reviews can make or break your brand

Research quantifies the impact online customer reviews have on business performance. The reviews play a bigger role in the selection of restaurants than hotels, doctor's offices, hospitals or hair salons.

5 reasons your restaurant loyalty program stinks

While most people in the restaurant industry understand that loyalty programs can increase overall revenue by 5-to-10 percent and that 68 percent of millennials aren't loyal to a brand without a solid loyalty program, it's a whole different ballgame when...

NRA 2017 in photos: Editors share top highlights

The editors of FastCasual, Pizza Marketplace, QSRWeb and Food Truck Operator share some highlights from the 2017 NRA show in Chicago.

Restaurants realizing importance of mobile payments and loyalty

Loyalty and order-ahead-and-pay are becoming the standard in the industry.

The anti-app: why messaging is the new loyalty program

More than 60 percent of smartphone users download an average of zero apps every month, and most of those are opened only once. Roughly 75 percent of consumers would rather use text than voice to communicate with front-line team members.

How well do you mitigate risk? Learn from those who have been there

Companies face a new set of risks in today's marketplace due to new technology. The need to manage human resources remains as critical as ever.

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Your customers are online and mobile. Are you following them? With the advance of smart phones and social media you have new, powerful ways to connect with customers. We'll help you stay on top of the trends in online, mobile and social marketing.

NEWS