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Jamba Juice launches new juice blends

March 13, 2012

Jamba Juice Company has debuted three new squeezed-to-order juice blends, expanding its current menu of juice and smoothie products. The juice blends are a complement to Jamba's existing fresh squeezed carrot, orange and wheatgrass juices and offer consumers at least two full servings of fruit and/or veggies in each 16 ounce size.

"At Jamba Juice, we are excited to be in the business of providing our customers with easy, fun and great tasting smoothies and juices to get their daily recommended servings of fruits and vegetables," said Julie S. Washington, senior vice president and chief brand officer, Jamba Juice Company. "Jamba has been a leader in providing consumers with innovative solutions that support living a healthy, active lifestyle for over 20 years, and this year we intend to accelerate our mission to inspire everyone to Live Fruitfully."

The new juice blends come in three flavors:

• Triple Revitalizer - Fresh squeezed orange and carrot juices blended with whole bananas
• Tropical Kick-Start - Fresh squeezed orange juice blended with whole mangos
• Orange Berry Antioxidant - Fresh squeezed orange juice blended with whole strawberries, blueberries and raspberries

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