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ChowNow/Google partnership may be match made in heaven for restaurants

August 17, 2016

The ordering and marketing restaurant platform ChowNow is partnering with Google to allow customers to order straight from a restaurant's online business profile. This translates to more than 5,000 restaurant clients who will now be able to tap into mobile food ordering, according to a news release about the partnership.

Now, customers can simply Google a restaurant from any device and place an order through this new feature, which automatically sends customers to the restaurant's menu. 

According to ChowNow, 75 percent of people looking for a place to eat do so from their mobile phones, with 64 percent converting within in an hour. The ChowNow-Google partnership gives restaurants access to these potential customers. 

"In only a few weeks, Google has driven nearly 50,000 customers to our restaurant clients, which has resulted in over 21,000 orders," ChowNow co-founder and CEO Christopher Webb said in the news release.

ChowNow currently serves more than 5,000 restaurants in the U.S. and Canada.