News

Chef Bruno partners with Tri-Star Systems

March 8, 2006

MIAMI—Tri-Star Systems, creator of QSR Chick-N-Grill, announced Chef Bruno has joined the company to develop and franchise a new family-friendly Italian restaurant concept under the Chef Bruno brand name.

According to a news release, the new chain will be marketed and franchised primarily as a standalone concept, though the parties plan to leverage dual branding opportunities. The first Chef Bruno unit will open in South Florida in May.

As part of his new partnership with Tri-Star, Chef Bruno will serve as an adviser, spokesperson and partner to develop and launch Chef Bruno locations nationwide. Each Chef Bruno location will offer an innovative Italian menu designed by Bruno himself, featuring unique food concepts, such as his Pizza-On-A-Stick and Spatini Pizza, which have proved popular in his earlier ventures.

Chef Bruno also will have input on various staff and management issues, such as recruitment, training, supervision and quality control. He will assist the chain in franchise marketing and media relations, and will leverage his name and international acclaim to build the Chef Bruno brand.