Caribou Coffee partners with Keurig

WAKEFIELD, Mass. — Keurig, a gourmet single cup brewer, and Caribou Coffee Company Inc. announced a partnership to market Caribou's gourmet coffees in Keurig K-Cup portion packs.

 

Under the terms of the arrangement, Caribou Coffee will blend and sell its gourmet coffee beans to Keurig. Keurig will be responsible for packaging the coffee into K-Cups in accordance with Caribou Coffee's specifications. Under license from Caribou Coffee, Keurig will also serve as the wholesale distributor and a direct retailer for all Caribou Coffee K-Cups.

 

Caribou Coffee K-Cups will begin to be available in the second quarter of calendar year 2007 on-line at www.keurig.com. Caribou Coffee varieties in K-Cups will include Caribou Blend, French Roast, Daybreak Morning Blend, Sumatra, Fair Trade, Colombia, Caribou Blend Natural and Decaf Sumatra.