News

Buffalo Wild Wings now offers DIRECTV's full sports lineup

May 30, 2013

Buffalo Wild Wings Inc. just increased its sports viewing options with an expanded partnership with DIRECTV. The new lineup will increase the telecasts of sports events in every restaurant.

"Our guests are passionate sports fans and if a game is on, we want to have it," said Kathy Benning, Buffalo Wild Wings executive vice president of Global Marketing for Brand and Business Development. "This expanded offering will be available across all our restaurants, and include new sports channels and packages to bring even more sporting events and excitement to our fans who already love the Buffalo Wild Wings game-day atmosphere."

Buffalo Wild Wings has dozens of large screen HDTVs to accommodate more games with the new DIRECTV package. The new sports bundle will include every station and channel for college and professional sports. The package includes:

• NFL Sunday Ticket
• NBA League Pass
• ESPN GamePlan
• ESPN Full Court
• Tennis Channel HD
• Golf Channel HD
• MLS Direct Kick
• MLB Extra Innings
• NHL Center Ice
• Fox Soccer Channel HD
• Fox Soccer Plus
• Fox Sports Net HD
• Big Ten Network HD
• Universal Sports Network

"As the leading television provider of sports coverage, we understand the importance sports play in customers' restaurant and bar experiences, so we are thrilled to expand our relationship with Buffalo Wild Wings," said Doug Eichler, vice president of Commercial Sales at DIRECTV.

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