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Boston Market launches 'two kids eat free' promo
September 20, 2009
Boston Market has launched a "Two Kids Eat Free" dining program where two children, ages 14 and younger, can receive a free kids' meal all day, every day with only one adult purchase of $6 or more. The number of free kids' meals doubles to four with the purchase of a Family Meal.
"We know that times are difficult, and when we welcome families into our restaurants, we want to offer them the best meal at the best price possible – in this case, as free as possible," said Lane Cardwell, CEO of Boston Market, in a news release. "If you're a single parent or adult dining alone with two kids, that shouldn't be a barrier to a great deal. Likewise, a Family Meal purchase garners four free kids' meals, which addresses a significant segment of families with more than two children."
Boston Market has shaped its "Two Kids Eat Free" program to accommodate all families. Research shows that the dynamics of the American family are changing: 31 percent of families in the United States are single-parent families and 21 percent of families have three or more children.
Boston Market Kids' Meals, which cost between $3.79 and $4.29, come with a choice of entrée, a small side, a kid's size beverage and cornbread. Entrées include chicken drumsticks, roasted turkey, meatloaf and Mac & Cheese.
The "Two Kids Eat Free" offer is valid for up to two kids per $6 minimum purchase and is available at all 522 Boston Market locations for dine-in, carry-out or drive-thru orders. The "Two Kids Eat Free" deal is not valid with any other discounts, coupons or offers. No coupon required, but kids must be present to claim their meals. The promotion ends Oct. 31, 2009.
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