News

Argo Tea launches pay-ahead mobile app

The new Argo LoyalTEA app will allow users to pre-order and pay for beverages for immediate pick-up at the bar station upon arrival.

November 7, 2014

Argo Tea announced the launch of its first loyalty mobile app. The new Argo "LoyalTEA" app will allow users to pre-order and pay for beverages for immediate pick-up at the bar station upon arrival to their favorite Argo Tea Café or TEAosk. 

Argo will reward consumers who download the app with a $5 café credit to use at locations in Chicago, New York and Boston.

Along with in-app ordering, LoyalTEA Club members will able to:

• Earn and redeem their rewards, track progress, status and special offers, which increase with milestone visits. Customers can progress through four status levels based on the number of visits: SpecialTEA, PrioriTEA, CelebriTEA and RoyalTEA
• Use their mobile device to scan at the counter for payment
• Invite friends via social media to download and use the app. The app user gifts each friend $5 in Argo Tea credit. Once the friend spends the credit with a transaction at Argo, the referrer gets $5 added to their own account
• Search for bottled Argo Tea at grocery, convenience and drug stores around the country
• Migrate over any unused rewards or credit. Existing LoyalTEA account users (plastic card program), can enter their card number directly in the app and receive an immediate status level increase

Later this holiday season, the LoyalTEA app will be updated to include holiday e-gifting capabilities, which will allow customers to send an Argo gift card to anyone via email from within the app.

Argo will offer several holiday specials for purchase through the app, including Pumpkin Chai and White Frostea Chocolate. Ten percent of net proceeds from the Argo seasonal signature drink is donated through its ChariTEA Program to a selected nonprofit partner.