Technology

7 Brew launches 1st mobile app with order-ahead, expanded rewards

Photos: 7 Brew

August 5, 2026

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7 Brew will launch its first mobile app next week, giving customers access to mobile ordering, over 20,000 customizable drink combinations and an enhanced loyalty program, according to a company press release.

The app allows guests to order ahead, customize beverages, save favorite orders, locate nearby stands and browse the brand's "secret" menu. Orders will be prepared after customers arrive at a stand to preserve freshness while maintaining the speed the drive-thru beverage chain is known for.

"We have created a mobile ordering app that is intended to be as personal and fun as the experience at our stands," Nick Chavez, chief marketing officer of 7 Brew, said in a press release. "It unlocks our secret menu for the first time, putting the power to customize and build over 20,000 possible drink combinations directly in the hands of our guests. And critically, every drink will be handcrafted and made fresh upon arrival for pick-up, which is consistent with the service, speed and quality that have made 7 Brew famous."

The launch also includes enhancements to the company's 7 Brew Rewards program. Members will continue earning 100 points for every order and can redeem 1,000 points for a drink of any size. The updated program also allows customers to bank points for exclusive branded merchandise.

To celebrate the rollout, 7 Brew will hold its "Sip Your Way to 100K Points" promotion Aug. 20-26. One rewards member will receive 100,000 points, which can be redeemed for rewards including free drinks for nearly two years or exclusive merchandise.

The company is supporting the app launch with a space-themed marketing campaign across social media, at its stands and through customer communications.

Founded in 2017, 7 Brew has grown to more than 800 drive-thru stands across 38 states through franchising. The company said it serves more than 1 million drinks daily.