Video

Penn Station CEO: We need 3 things to grow

Craig Dunaway of Penn Station East Coast Subs talks about franchise growth challenges, customer engagement and labor processes at the 2016 Fast Casual Executive Summit in Dana Point, California.

December 23, 2016

Craig Dunaway of Penn Station East Coast Subs talks about franchise growth challenges, customer engagement and labor processes at the 2016 Fast Casual Executive Summit in Dana Point, California.

"The way that we grow — and we've gone from one state to 15 — is trying to grow in ... concentric circle(s)," he said. "When we go into a market there's really three things that we need: We need brand recognition; we need oversight and we need logistics, which is getting the food there."

Watch the interview to learn more.

Registration is now open for the 2017 Summit in Nashville.