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Freshii marketing VP chats about the brand's love of technology, social media and Drake

Melissa Gallagher, Freshii VP of marketing, chats about the variety of marketing techniques that the chain uses to get stand out among its competitors.

February 15, 2018

Melissa Gallagher, Freshii VP of marketing, chats about the variety of marketing techniques that the chain uses to get stand out among its competitors.

"I'm really excited about this idea of the social platforms' integration with remote ordering," she said in an interview at the Fast Casual Executive Summit in Nashville with Jeff Bradbury of Hughes. "Facebook just announced that they will be supporting — in the US  —  remote ordering through their platform, and Snapchat has started to get into that as well. And that's really exciting."

Freshii CEO  Matthew Corrin will keynote this year's Restaurant Franchising and Innovation Summit, April 9-11 in Louisville. Register here.