Jersey Mike's named Official Sandwich of All American Games

September 19, 2012

Jersey Mike's Subs and All American Games, a premier youth sports marketing and management company, have announced a multiplatform partnership that makes…

Nielsen research, restaurant CEOs say ‘Mobile is it’

by Jitendra Gupta — Mobile CRM Director, Punchh

Sports and politics are dissected endlessly in the media, but it's my hunch that Americans spend significantly more time talking about food. Big games happen…

Hooked up: More Restaurants offering free Wi-Fi

Fast casual brands and QSRs are embracing Wi-fi now more than ever for two reasons. It's now easy to deploy and customers expect it.

Starbucks may have got more than most from its LivingSocial partnership

by Cherryh Cansler — Publisher, FastCasual.com

The coffee giant reportedly paid nothing but brand equity to the No. 2 daily deal site

Top social media impressions include Starbucks, Burger King, McDonald's

September 6, 2012

PQ Media, a media research and analytics firm, and uberVU, a social marketing platform for real-time end-to-end social media audience measurement, have…

Restaurant industry conference focuses on social media best practices

September 5, 2012

Social media strategists from several major restaurants chains -- including McDonald's, Red Mango, Moe's Southwest Grill and Firehouse Subs -- will share their…

Football season kicks off Buffalo Wild Wings' new marketing campaign

September 5, 2012

Football season has traditionally been Buffalo Wild Wings' busiest time of the year and the chain has kicked off a new integrated advertising campaign as pro…

Not tracking social media ROI is your fault

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If you're looking to place blame for why you can't measure social media ROI in your company, grab a mirror.

Pollo Campero updates website

August 31, 2012

Pollo Campero has launched a faster, easier to use and more colorful website. Pollocampero.com features photos and information, including full menus, a menu…

Commentary: 5 ways to deal with negative online reviews

Negative online reviews don't have to kill a restaurant's reputation.

Burger 21 integrating online ordering, POS

August 27, 2012

Burger 21, a new fast casual concept founded by the owners of the Melting Pot Restaurants, is working with Revention Technology to provide point-of-sale and…

Seattle's Best contest-winning coffee includes bacon, pumpkin flavors

August 27, 2012

After searching across state fairs in California, Iowa, Illinois, Wisconsin and Ohio, as well as on Facebook throughout the summer, Seattle's Best Coffee and…

Restaurant Social Media Top 10 [Infographic]

by Cherryh Cansler — Publisher, FastCasual.com

How the largest limited-service restaurants in the U.S. stack up on social networks.

New iPhone app locates diet-specific restaurants

August 24, 2012

A new Food Community app by Nommunity locates restaurants for consumers specifically looking for the six most common food preferences: Gluten-free, organic…

How to fight for more social media resources in your company

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Paradox: In an age of technology advances being gobbled like Pez, marketing and customer service are somehow getting more labor-intensive, not less.

Moe's Southwest Grill launches check-in club

August 23, 2012

Being the mayor of your favorite restaurant is cool, but Moe's Southwestern Grill is hoping its fans prefer to be a "Rock God." The fast casual restaurant…

Fatburger goes mobile

August 22, 2012

Fatburger fans can now place orders on their PCs and smartphones at fatburgertogo.com. The better-burger chain is using technology from OLO to run the mobile…

Seattle's Best taps Facebook fans to pick new coffee drink

August 21, 2012

After traveling the country and reviewing hundreds of recipes, Seattle's Best Coffee and TV Chef Jeff Mauro have found the top six new coffee drink ideas in…

Social media success is about the wizard, not the wand

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Why aren't businesses doing more with location-based services like Foursquare? The problem lies with the wizard, not the wand.

The social technology behind empowering your fans

Loyalty and reward software platforms offer varying functionality.