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Marketing News

Chipotle, US Soccer launch 'Bowls for Goals'

November 17, 2022

Chipotle Mexican Grill, an official partner of U.S. Soccer, is rolling out a series of programs supporting the U.S. Men's National Team while they compete on…

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Shake Shack launches 1st brand campaign

November 16, 2022

Shake Shack has launched its first-ever brand campaign, called "For What It's Worth," created in partnership with its newly named agency of record…

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California Tortilla supporting CORE

November 14, 2022

California Tortilla is hosting a systemwide fundraiser to support CORE: Children of Restaurant Employees. Guests may participate by making donations when they…

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Deals not proving to be a big draw for restaurant patrons

November 14, 2022

Restaurant customers are more focused on food quality, friendly service, taste and affordability rather than deals a restaurant may be offering.

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Blaze Pizza celebrates 10th birthday with pizza giveaway

November 8, 2022

Blaze Pizza is celebrating its 10th birthday with a giveaway of more than 16,000 free pizzas nationwide, according to a press release.

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Pepsi, Carla Hall celebrating Black-owned restaurants

November 2, 2022

Pepsi Dig In, designed to drive access, business acceleration and awareness for Black-owned restaurants, is rallying Americans across the country to celebrate…

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Wow Bao enters the metaverse

by Cherryh Cansler — Editor, FastCasual.com

November 2, 2022

Chicago-based Wow Bao, a fast casual brand available in over 200 locations, is entering the metaverse, announcing Wednesday that it is offering an NFT-based…

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Kura Sushi offering Tetris-inspired merch, packaging

November 1, 2022

Kura Sushi USA, which uses a revolving sushi service model, has created the Bikkura Pon in collaboration with Tetris, a popular electronic game, according to a…

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TikTok restaurant videos spurring orders, diner visits

October 26, 2022

More than half of millennial TikTok users, 53%, have visited or ordered food from a restaurant after viewing the dining location on TikTok.

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Restaurant patron price sensitivity increasing

October 25, 2022

Nearly three-quarters of consumers (72%) believe restaurant prices are higher, or much higher, than a year ago and 40% don't consider restaurants a good value.

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Slim Chickens expands Texas footprint

October 24, 2022

Slim Chickens is opening a store this week at 11919 Westheimer Road, Houston. It's the brand's seventh location in Houston.

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Capital Tacos taps Joel Bulger as CMO

October 24, 2022

Capital Tacos has named Joel Bulger as the brand's first-ever chief marketing officer.

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The Panera Bread Foundation accepting grant requests

October 20, 2022

The Panera Bread Foundation's application period for its grant program is open through Nov. 14 and will fund non-profit organizations providing access to…

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Restaurant loyalty spend hits record high

October 17, 2022

Restaurant customers are expressing their loyalty like never ever before which is a good thing for foodservice operators as 5% to 17% of total restaurant…

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Zaxby's intros loyalty program

October 11, 2022

Zaxby's has introduced its Zax Rewardz loyalty program, which will give customers a free Big Zax Snak Meal, featuring three Chicken Fingerz, Texas Toast, and…

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Breakfast bright spot for restaurants in August

October 5, 2022

Breakfast was the top meal of the day for the U.S. restaurant industry in August as traffic grew by 4% compared to August 2021, according to a report from The…

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Wings Over searching for 'Wingfluencers'

October 3, 2022

Las Vegas-based Wings Over has created a 'Wingfluencer' program, allowing college students nationwide to apply to create content for the brand and receive free…

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Ellianos Coffee giving free coffee to Hurricane Ian linemen

September 29, 2022

As Hurricane Ian continues to wreak havoc on Florida's southwest coast as a Category 4 storm, thousands of linemen are trying to restore power to those…

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ParTech taps machine-learning tech for loyalty software

September 27, 2022

ParTech Inc., a wholly owned subsidiary of Par Technology Corp. and provider of point-of-sale software and integrated technical solutions to the restaurant and…

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How subscription services, loyalty programs encourage repeat business

September 27, 2022

It's been a rough two-and-a-half years for the restaurant industry since the onslaught of the COVID-19 pandemic. Still, there are ways to increase business and…

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