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Marketing News

How to build brand momentum, strong culture

January 20, 2023

Building a top-notch brand is key to any restaurant's success. Customers relate to a brand, and it affects how they feel about they experience they have when…

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Gift card sales up in 2022 though holiday storm hurt biggest sales day

January 6, 2023

The total holiday gift card sales value increased in 2022 though the total number of cards sold decreased and card sales were hurt by a holiday winter storm.

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Noodles & Co giving guests mental health tools

January 4, 2023

Noodles & Co. is partnering with BetterHelp, an online therapy platform, to offer guests $1 million in free therapy. Guests, who have never used the…

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Nekter powering up 2023

January 3, 2023

Nekter Juice Bar has launched Power 40, a daily boost system designed to flood the body with over 40 of the most vital and powerful vitamins, minerals and…

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Sweetgreen launches Green January

January 3, 2023

Sweetgreen has tapped Melissa Wood-Tepperberg, founder of Melissa Wood Health, to help launch Green January, a campaign running through Jan.18 that provides…

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Chipotle fans using Snapchat AR lens to earn free guac

January 3, 2023

Chipotle Mexican Grill is kicking off 2023 with seven health-related bowls and a wellness-inspired AR lens on Snapchat to encourage fans to maintain healthy…

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NY couple's good deed earns free chicken for 1 year

January 3, 2023

Bb.q Chicken is giving a year's supply of free chicken to a New York couple who hosted 10 stranded South Korean tourists during the recent blizzard in the…

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Samsung partners with ParTech for restaurant kiosk solution

December 15, 2022

Samsung Electronics America has partnered with ParTech Inc. to integrate its restaurant kiosks with ParTech's Punchh loyalty and marketing program. Through…

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Chipotle, Farmlink Project team up to fight food insecurity

December 14, 2022

Chipotle Mexican Grill Inc. is teaming up with the Farmlink Project and TikTok Chef Nick Digiovanni to help fight food insecurity this winter.

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DoorDash top focus when it comes to food delivery coupons

December 14, 2022

Consumers seeking food takeout coupons hit DoorDash the most and Papa John's is the single most searched for restaurant when it comes to discounts.

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Starbucks testing NFT experience

December 9, 2022

Starbucks is brewing up excitement around NFTs with the launch Starbucks Odyssey Journeys, a series of entertaining, interactive activities to earn collectible…

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Smashburger, Broncos running back tackling wings

December 5, 2022

Colorado-based Smashburger is teaming up with Denver Broncos running back Javonte Williams to promote its latest menu extension — wings. In honor of his jersey…

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Rubio's taps SMG to collect customer feedback

December 1, 2022

Rubio's Coastal Grill, which has over 150 locations, has tapped Kansas City-based Service Management Group to help improve real-time, prescriptive feedback…

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Restaurant gift cards sales dip while dollar figure jumps

November 30, 2022

Overall restaurant gift card sales were down nearly 6.8% for the Thanksgiving holiday weekend compared to 2021, but the average dollar amount loaded per card…

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Chipotle, US Soccer launch 'Bowls for Goals'

November 17, 2022

Chipotle Mexican Grill, an official partner of U.S. Soccer, is rolling out a series of programs supporting the U.S. Men's National Team while they compete on…

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Shake Shack launches 1st brand campaign

November 16, 2022

Shake Shack has launched its first-ever brand campaign, called "For What It's Worth," created in partnership with its newly named agency of record…

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California Tortilla supporting CORE

November 14, 2022

California Tortilla is hosting a systemwide fundraiser to support CORE: Children of Restaurant Employees. Guests may participate by making donations when they…

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Deals not proving to be a big draw for restaurant patrons

November 14, 2022

Restaurant customers are more focused on food quality, friendly service, taste and affordability rather than deals a restaurant may be offering.

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Blaze Pizza celebrates 10th birthday with pizza giveaway

November 8, 2022

Blaze Pizza is celebrating its 10th birthday with a giveaway of more than 16,000 free pizzas nationwide, according to a press release.

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Pepsi, Carla Hall celebrating Black-owned restaurants

November 2, 2022

Pepsi Dig In, designed to drive access, business acceleration and awareness for Black-owned restaurants, is rallying Americans across the country to celebrate…

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