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Marketing News & Media

Jack in the Box exec to share social media strategies during free webinar

May 31, 2016

Nearly every reputable brand is on social media, and in this competitive market, it's about more than simply having a social presence. If you want to be…

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Nekter rocks summer with low-calorie drinks

May 18, 2016

Nekter Juice Bar is bringing back its "Nekter on the Rocks" drink offerings, which consist of three low-calorie cocktail mixers to allow customers to spice up…

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Why restaurants are singing 'Ode to the Hamburger'

by S.A. Whitehead — Food Editor, Net World Media Group

All around the country, restaurants are paying tribute to that all-American mainstay — the hamburger.

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Restaurant tech partnership boosts marketing efforts through online ordering

May 17, 2016

Real-time restaurant marketing provider, Paytronix Systems, has joined hands with digital ordering provider, Olo, to provide features to help…

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Uncovering 4 secret ingredients of 'the modern brand'

by Jeff Fromm — Executive Vice President, Barkley

Modern brands, including Panera, Starbucks, Shake Shack, are more than restaurants or food products. They represent the lifestyle of modern consumers today.

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Cousins Subs makes sweeping changes to refresh brand, returns to original logo

May 16, 2016

The trend toward modifying businesses that fall strictly into the QSR category into  hybrids that mix quick service with some of the elements of fast casual is…

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Marketing firm offers DIY marketing tools for restaurants

May 12, 2016

Restaurants are opening daily across the country, and Take Out PR has opened its own doors to sell them guides and how-tos on how to market their businesses…

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BWW fans putting up a fight for UFC tickets

May 11, 2016

Buffalo Wild Wings has unveiled a takeout offer for UFC fans around the country. Beginning on May 13, and available during the weekends of UFC 198, 199 and…

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La Madeleine pledges 1.2M meals to fight childhood hunger

May 11, 2016

La Madeleine Country French Cafe, a Dallas-based brand with more than 80 locations, is committed to raising funds to provide 1.2 million meals to children in…

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Consumers rank Panera, Chick-fil-A, Starbucks, DQ as favorite brands

by S.A. Whitehead — Food Editor, Net World Media Group

Results are in from a study created via a mobile insights platform that captures customer impressions of some of the nation's premier QSR brands.

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Snap Kitchen rebrands to 'revolutionize'

May 10, 2016

Snap Kitchen is rebranding and launching a new ad campaign at its 43 locations nationally, according to a company news release. With sites in…

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Menchie's seeking to profit from Angry Birds popularity

May 5, 2016

Menchie's frozen yogurt franchise is hoping to capitalize on the May 20 opening of The Angry Birds Movie with a promotion that revolves around the 3D animated…

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Restaurants seeking to capture Mother's Day traffic

To honor their moms, consumers will spend $4.1 billion on special outings, such as lunch, brunch and dinner, and savvy restaurants are hoping to attract them…

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For the love of loyalty: How mobile drives customer engagement

Enabling the mobile channel — perhaps through loyalty, ordering, payment or other capabilities — is the next big step for fast casual leaders looking to remain…

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Menchie's Frozen Yogurt partners with "The Angry Birds Movie"

April 29, 2016

Menchie' Frozen Yogurt will offer limited edition flavors, Angry Birds gummy toppings, movie-themed spoons and two specialty cups all inspired by Sony's new…

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PizzaRev will double customer dough on May 1

April 26, 2016

The first 50 guests on May 1 will receive double dough at PizzaRev locations.

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Chipotle honors educators with BOGO promotion

April 25, 2016

Chipotle will celebrate Teacher Appreciation Day on May 3 with a buy-one-get-one promotion at all U.S. Chipotle locations from 3 p.m. until close.

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Why your loyalty program is failing and how to fix it (Part 1)

In comparison to other industries, hospitality is limping behind in the loyalty stakes, so how exactly have operators gotten themselves into this state of…

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Soulman's Bar-B-Que social media campaign drives profits

April 22, 2016

The video garnered over 76,000 views and reached over 120,000 users.

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Jimmy John's thanking fans with $1 sandwiches

April 21, 2016

The deal is for in-store customers only.

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