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Marketing News & Media

Saladworks sales up 9.3 percent year to date

July 20, 2012

Saladworks has announced that same-store sales for the second quarter are up 4 percent from last year. Year to date, Saladworks is up 9.3 percent.

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Quiznos names new CEO, CMO

July 19, 2012

Quiznos has announced the appointment of Stuart K. Mathis as the company's new president and chief executive officer, effective July 30, 2012. Additionally…

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Quiznos hosts Colorado Fire Relief Day

July 17, 2012

Denver-based Quiznos has designated today as Quiznos Colorado Fire Relief Day. Fifty percent of all sales netted today at participating locations in Colorado…

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Will Instagram become a more effective marketing tool than Facebook?

by Alicia Kelso — Editor, QSRWeb.com

How major chains are using the photo-sharing site to engage with loyal customers.

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Wingstop forms advertising co-ops in Phoenix, San Diego and Denver

July 12, 2012

Wingstop has formed advertising cooperatives in Phoenix, San Diego and Denver and named DB&M Media as its agency of record for the newly created co-ops.

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Aspiring food truck operators to battle during Food Network show

July 12, 2012

Food Network's The Great Food Truck Race is returning for its third season Aug. 19, with host Tyler Florence.

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Crispers restaurants sign endorsement deal with Olympic sprinter Justin Gatlin

July 11, 2012

Lakeland, Fla.-based Crispers Restaurants has officially signed a one-year endorsement deal with U.S. Olympic sprinter Justin Gatlin. As part of the deal…

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McAlister's Deli continues free tea promotion

July 11, 2012

McAlister’s Deli is holding its annual Free Tea Day on July 26. Guests who visit any of the participating McAlister’s Deli locations will get a free 32-ounce…

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The service sucked, but that new logo looks great

by Nate DaPore — President and CEO, PeopleMatter

A great marketing campaign is only part of the equation for a successful business.

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Survey: Most consumers use restaurant discounts while traveling

July 10, 2012

According to the newly released 2012 Restaurant.com Annual Dining Destinations and Deals survey, 61 percent of consumers planning a vacation said they search…

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Panda Express launches Surf & Turf promo

July 9, 2012

Panda Express is introducing its Surf and Turf promotion beginning July 11.  As part of the promotion, Panda Express is bringing back its popular Peppercorn…

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Colorado restaurant chains pitch in for wildfire relief

by Alicia Kelso — Editor, QSRWeb.com

Operators donating food and linking social media sites to American Red Cross page.

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Disharmonic harmony in trends 2012

by Suzy Badaracco — President, Culinary Tides Inc

Patterns shift based on their own trajectory regardless of corporate strategy planning.

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Lee Ann Womack becomes latest Zaxby's celebrity rep

July 2, 2012

It’s a summer of celebration for Zaxby’s guests as the chain returns two fan favorites, The Roadhouse Zalad and Birthday Cake Milkshake, as part of its latest…

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National Restaurant Association unveils new branding initiative

July 1, 2012

In an effort to unify its enterprise, programs and products, the National Restaurant Association has launched a new branding initiative and logo. The NRA's…

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Qdoba to support Colo. wildfire relief efforts

July 1, 2012

Colorado-based Qdoba Mexican Grill will host a day-long fundraiser July 10 to benefit American Red Cross Colorado Wildfires 2012, enabling the continued…

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Panera Bread takes a marketing stand

by Valerie Killifer — Editor, FastCasual.com

June 28, 2012

When Panera Bread became the first major advertiser on SheKnows.com, a popular website for women, the executive team was more than enthusiastic. However, their…

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Report: Online marketing boosts restaurant visits

June 26, 2012

In the first quarter of 2012, 6 percent of restaurant visits (926 million visits) were influenced by online marketing, reports market research company The NPD…

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Fazoli's breadsticks hit the road

by Valerie Killifer — senior editor, NetWorld Alliance

June 25, 2012

Food trucks have become a great brand extension for restaurant chains and chefs looking to extend market reach. And restaurant chains continue to capitalize on…

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Using customer feedback to give location-specific, actionable insight

Gleaning location-specific insight from online conversations is the key to driving positive reviews.

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