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Marketing News & Media

Uncle Maddio's adds customer rewards program

March 26, 2013

Uncle Maddio's Pizza Joint has introduced a new customer rewards program, "Loyalty Love" across several stores. The program rewards customers with a free…

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The Loop adds new sandwich

March 26, 2013

The Loop Pizza Grill will introduce its new mushroom Swiss grilled chicken sandwich April 1.

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Salsarita's launches Chimichurri Fajita Burrito

March 25, 2013

Salsarita's launched Chimichurri Fajita Burrito today and will serve it for a limited-time only. As part of the promotion, guests will receive plantable herb…

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Report: Restaurant deals no longer driving traffic

March 25, 2013

With restaurant visits on a deal or discount down last year, it appears that restaurant customers may perceive the price of deals offered over a length of time…

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How to get your restaurant to come up on a Google search

Google now factors in the number of Facebook, Twitter, Google Plus, and other social media chatter about your website, so it's a good idea to be active on at…

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Roqbot announces new partnerships, changes name to Rockbot

March 22, 2013

After raising $1.2 million from Google Ventures and Detroit Venture Partners to expand its customized music app for businesses, Roqbot this week announced…

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Marketing exec explains why cause marketing is a priority at sub chain

by Alicia Kelso — Editor, QSRWeb.com

Studies show that many consumers seek out dining choices based on an establishment's philanthropic efforts.

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Panda Express opening 100 units in 2013

March 21, 2013

Panda Express is celebrating its 30th anniversary with new menu items, including some healthy twists, and a commitment to growing the 1,600-unit brand…

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NRA marketing exec group sets spring conference lineup

March 21, 2013

The National Restaurant Association Marketing Executives Group (MEG) has announced its line-up of speakers for its spring conference in Chicago. May 15-17. The…

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Wingstop heats up NCAA tourney with LTO

March 20, 2013

Now that the NCAA tournament brackets are complete, Wingstop is adding to the excitement with a limited-time offer, the Wingstop Triple Double Pack, available…

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La Madeleine debuts spring menu

March 20, 2013

There's a new spring menu launching March 27 at la Madeleine with rustic, authentic French flavors, according to a company press release. The menu, available…

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Fast Casual chain treats fans to New Orleans trip

March 19, 2013

McAlister's Deli has announced the Grand Prize winner of its Big Easy Experience promotion. Melanie Hoffman, Grapevine, Texas, won an all-inclusive trip to New…

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California Tortilla hosting Elito 8 tourney

March 18, 2013

To celebrate the NCAA playoff season, California Tortilla is launching its own tourney: The Elito 8 Tournament will let Cal Tort fans determine the chain's…

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FREEBIRDS giving bracket winners the bird

March 15, 2013

While most chains are running promotions to reward the fans with winning brackets in the NCAA Tournament, FREEBIRDS World Burritos is giving the bird to…

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Strawberry banana shake returns to Fatburger menu

March 14, 2013

The Strawberry Banana shake is back at Fatburger and is available now through April 29.

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Soft economy drives more need for loyalty marketing

March 12, 2013

As the economy continues a slow recovery and brand competition heightens, loyalty marketing has become more important than ever. According to market research…

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Cowboy Chicken celebrates 30 years of serving enchiladas

March 8, 2013

Cowboy Chicken, a seven-unit Dallas-based, wood-fire rotisserie chicken brand, is celebrating 30 years of serving its Chicken Enchiladas, stuffed with…

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9-patty burger now on Jake's Wayback menu

March 6, 2013

Jake's Wayback Burgers has added its 1980-calorie Triple, Triple burger ($13) to the menu permanently as of March 1.

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Effective marketing on a shoestring budget

by Alicia Kelso — Editor, QSRWeb.com

People are three to four times more likely to buy from you if they know you.

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Orange Leaf rewarding loyalty club members

March 5, 2013

Hoping to make Spring Break vacations and staycations a little sweeter this spring, Orange Leaf Frozen Yogurt will give four of its Ounce Back loyalty program…

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