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Yogen Früz signs Latin American expansion deal
August 6, 2008
MARKHAM, Ontario — Frozen yogurt chain Yogen Früz has signed development agreements for 29 stores in Argentina and 21 stores in Peru.
The new shops will expand the franchise's footprint in Latin America, adding to existing Yogen Früz outlets in Dominican Republic, Chile, Colombia, Costa Rica, El Salvador, Guatemala, Bolivia and Venezuela.
The master franchisee for Argentina and Peru is Fruzco Chile SA, the same group that has been building the Yogen Früz brand in Chile for the past 15 years. Fruzco Chile SA has opened 24 Yogen Früz stores in Chile to date and is scheduled to open 5 other stores in Chile before year's end, with further expansion in that country. The master franchisee will be developing the two new markets under the names Fruzco Argentina and Fruzco Peru.
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