News

Tyson newsletter focuses on comfort food return

April 3, 2008

SPRINGDALE, Ark. — Insights & Discovery Sideways on the Familiar, the latest newsletter from Tyson Foods, examines consumers' love of comfort foods and how they are breaking away from the routine to experience "the usual" in unusual ways.

Insights & Discovery identifies consumers' favorite comfort foods and how adding a twist to familiar favorites adds variety.

Through consumer research, Tyson Food Service has identified "Sideways on the Familiar" as one of the most important trends this quarter and offers products and menuing ideas to bring refreshing variety to proven classics.

The Insights & Discovery quarterly newsletter is produced by Technomic Inc. Click here to receive the latest copy of Insights & Discovery.