Tropical Smoothie Cafe opens 26th Texas location

Tropical Smoothie Cafe has opened its latest unit in Cypress, Texas, a news release said. Located at 28610 US-290, the cafe marks the brand's 26th restaurant in the state. Two additional cafes will open there later this year in Frisco and Carrollton.
"Houston has proven to be a prime market for Tropical Smoothie Cafe, with the success of our existing restaurants in the region propelling our continued expansion efforts in Texas," CEO Mike Rotondo, said in the release. "Over the past several years, the brand has emerged as a leader in the fast casual segment and the fact that we've already opened more than 50 new locations this year further emphasizes our unstoppable momentum." 

The Cypress cafe is under the direction of the husband-and-wife team of Binu and Jagriti Agrawal of AVA United LLC. The first-time franchisees spent decades working as an IT consultant and licensed pharmacist before venturing into the restaurant industry to open their own business.
"There are countless fast casual franchise opportunities available, but when we were introduced to Tropical Smoothie Cafe, we knew that this was the type of concept we wanted to bring to our community." Binu Agrawal said in the release. "As first-time business owners, we're proud to be part of such a reputable brand and thrilled to be a part of its expansion in Houston."
By 2020, Tropical Smoothie Cafe plans to have 1,000 stores open across the U.S. It's looking to add qualified franchisees with business experience; $125,000 in liquid assets and a minimum net worth of $350,000; and an initial investment of between $220,770 and $525,400, according to the release.

The chain reported that its average unit volume is higher than $662,000 with the top 50 percent reporting an AUV of more than $846,000.

Topics: Franchising & Growth

Companies: Tropical Smoothie Café

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