February 24, 2017
Every franchising concept has its first franchisee. Starbucks' was Anil Patil. Patil led the coffee concept to the U.K., and now he's ready to do the same with Freshii, according to a press release.
"We've seen success in Ireland and believe there is tremendous opportunity to grow the Freshii brand throughout the U.K. — a market that is under-served in the healthy fast casual space," Matthew Corrin, Freshii founder and CEO, said in the release. "We're ready for it, the country is ready for it and Anil is a franchise-savvy entrepreneur that will execute in the right way. I'm thrilled to have Anil on board to drive our mission and our culture."
Patil said he first learned about Freshii in from a friend in Dublin, Ireland.
"I was instantly attracted to the menu offering, the energetic environment and the brand's commitment to making the world better," he said in the release. "I operate 40 Starbucks and 20 Domino's locations here, and I am confident I will find similar, if not greater, success with the Freshii brand in the U.K."