Marketing

Smoothie Factory Juice Bar debuting drive-thru

April 15, 2021

The Smoothie Factory Juice Bar, which features all-natural, ice-filtered and pressed fresh whole fruit and vegetable smoothies, is expanding its footprint in Texas with the grand opening of two locations under the direction of Franchisee Craig Erlich, the president and CEO of Smoothie Holdings FC LLC. The first opens Saturday at 1907 43rd St., in Snyder, and the second will open May 1 at 3825 Glade Road, Suite 110 in Colleyville. Both will feature drive-thrus, which is a first for the brand, according to a press release.

"We are thrilled to continue to grow the Smoothie Factory brand across Texas, provide customers with healthy and delicious treats, and now make it even more convenient with drive-thru service," Erlich said in the release. "Now more than ever, consumers have become more conscious of their eating habits by purchasing foods containing immunity boosting benefits to support their overall health."

The Smoothie Factory Juice Bar is headquartered in Dallas and has 25 units.