September 14, 2010
Quiznos has announced that a master franchise agreement has been signed to expand into Argentina, Chile and Ecuador as part of the company's strategy for international development. Current plans call for the development of 30 locations in these countries.
Quiznos awarded master franchising rights for Argentina, Chile and Ecuador to QSR International, owner, licenser and operator of 99 restaurants, as well as a restaurant service and support center, supply chain store, industrial bakery and real estate investment company.
“The single most important factor in the success of a new international market is an excellent local partner,” said Lee Vala, Quiznos International chief development officer. “In the past Quiznos has generally enjoyed success in Central and South America and we are eager to try to replicate that success in these new markets. We are pleased to collaborate with QSR International and grow with master franchisees who are as passionate about the brand as we are.”
Quiznos adds Argentina, Chile and Ecuador to its current portfolio of nine countries and territories in Central and South America.
Over the next two years, the company plans to grow the brand’s international footprint to more than 40 countries and territories, with target markets in Central and South America, Europe, the Middle East, and Southeast Asia.