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Peet's Coffee and Tea rolls out at Magnolia Bakery locations

October 16, 2013

Peet's Coffee & Tea today was officially named as the exclusive coffee and tea provider at all Magnolia Bakery U.S. locations. To celebrate the new partnership, free 12 oz. cups of Peet's best-selling Major Dickason's Blend will be offered all day today at Magnolia Bakery, including its five locations in New York City and one each in Chicago and Los Angeles.

Magnolia Bakery is also introducing two new Peet's Coffee & Tea-themed baked goods now available for purchase for a limited time:

• Double Shot Cupcake ($3.50) – A blend of rich chocolate and vanilla marble cake.
• Coffee Cake Pecan Muffin ($2.75) – Coffee cake layered with a cinnamon sugar swirl and topped with pecans.

"Our partnership with Magnolia Bakery truly is a 'perfect fit' as we both hold ourselves to the highest standards of quality and freshness. There's something special about the art and science we each put into our respective crafts that, together, gives customers a unique coffee and food pairing they can't get anywhere else," said Dave Burwick, president and CEO of Peet's Coffee & Tea.

Read more about co-branding.