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Paytronix buys Open Dining to broaden CX feature set

August 8, 2019

Paytronix Systems, Inc., a provider of SaaS customer experience management solutions for restaurants and convenience stores, is acquiring Open Dining, an order and delivery provider focused on the small- to mid-sized business segment.

Open Dining will be rebranded as Paytronix Order & Delivery, according to a press release.

"Paytronix is committed to creating friction-less guest experiences," said Andrew Robbins, president of Paytronix, in the release. "This acquisition broadens our feature set that includes NFC loyalty, one-to-one promotions, text-to-enroll, and pay-by-mobile. A key part of our success is listening to the voice of the customer and our customers have been urging us to provide an ordering solution that leverages Paytronix's AI-driven guest intelligence.

"Both restaurant and convenience store brands will benefit from having a couch-to-couch solution that enables guests to order and receive items wherever they are, while giving brands the ability to own and nurture the guest relationship," he added. "This single platform will make it easier for small teams to create and manage programs that boost both near-term and long-term transaction volumes."

 

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