News

Panera delivering breakfast via in-house drivers

November 16, 2018

Panera Bread has rolled out breakfast delivery to 231 cities and towns, including select cafes in the Chicago, Dallas, Nashville, St. Louis and Minneapolis markets, according to a company press release. The chain rolled out nationwide lunch and dinner delivery service earlier this year.

"Since we launched Panera delivery, guests have been asking 'what about breakfast?' We're all looking for an easier way to get a better breakfast as we start our day," CEO Blaine Hurst said in the release. “Panera is uniquely suited to meet this need — the convenience of our digital properties and our great service provide a better experience for wholesome food, delivered any time of day."

Unlike other restaurants that use third-party delivery services, Panera employs its own delivery drivers in most markets, providing the quality, speed and warmth guests expect from Panera, Hurst said. Typically, guests within an 8-minute drive time of participating cafes can order breakfast delivery via the Panera app or website for a $5 menu purchase (excluding tax) plus a delivery fee.  Breakfast hours will vary by participating bakery-cafe.

Panera, which has 2,097 bakery-cafes in 47 states and in Ontario, Canada, will add the service in an additional 30 cafes by the end of 2018, according to the release.