Pancheros Mexican Grill welcomes VP of marketing

Pancheros Mexican Grill has appointed Ryan Murrin as vice president of marketing, according to a press release.

“Ryan has a tremendous amount of marketing and industry experience that will greatly support us and our franchisees in increasing brand awareness and recognition, loyalty and growth,” CEO Rodney Anderson, said in the release. “We're excited to see the big things that are certain to come with a player as talented and experienced as Ryan on our team.”

Murrin brings more than 15 years of marketing and advertising experience to his new role at Pancheros. Prior to joining Pancheros, he served as the head of advertising, and research at another fast-casual Mexican concept, overseeing the brand's integrated marketing and media strategy.

"As an Iowa native who discovered Pancheros in college, this is a brand I've always been passionate about and had a lot heart for," said Murrin in the release. "Pancheros has built an amazing brand, and I'm honored to be part of the team. I look forward to building insight and data driven marketing programs as the brand continues to grow nationwide."

Founded in 1992, Pancheros has 70 locations. 


Topics: Back Office, Business Strategy and Profitability, Food & Beverage

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