December 30, 2013
Orange Leaf Frozen Yogurt today introduced new salted caramel froyo, available at more than 300 locations across the country.
According to a news release, salted caramels are a traditional treat hailing from Brittany, France. It can be traced back as early as the 1800's in the U.S. with the introduction of Cracker Jack.
"This year, we are excited to introduce the 'Year of the Flavor' at Orange Leaf with a wide variety of new and inspired flavors and products," said Reese Travis, Orange Leaf CEO. "When developing new flavors, our product innovation team reviews everything from fine dining and dessert trends to franchisee and customer requests that we believe will appeal to our customers' taste preferences. We think fans will love salted caramel, our first flavor introduction of the year, and encourage them to create their own inspired creations with it."
Customers will be able to customize their frozen yogurt creations with the salted caramel flavor, including Orange Leaf's suggested Salted Caramel Turtle Crunch: Salted caramel froyo topped with pretzels, pecans, chocolate sauce and caramel sauce.
Customers can also purchase pre-packed pint containers or cookie sandwiches filled with Orange Leaf's salted caramel froyo from participating stores.
Read more about food and beverage introductions.