Noodles & Co taps former Smoothie King VP as EVP of operations

Noodles & Company has made Brad West its EVP of operations, giving him the responsibility of overseeing day-to-day restaurant operations, as well as the execution of the company's operational initiatives.

"Brad is an accomplished operator and has a long and successful track record of driving sales and profits through the improvement and consistency of operations," CEO Dave Boennighausen said in a company press release. "His expertise will play a critical role as we continue our intense focus on delivering excellent restaurant-level execution."

West, who has more than 40 years of operations experience in the restaurant industry, most recently served as VP of operations at Smoothie King Franchisees and previously served as COO of ACG Pizza Partners LLC.  Before that, he spent 16 years at Einstein Noah Restaurant Group. He has also held operational roles at CEC Entertainment Inc., Applebee's International Franchisees and S&A Restaurant Corp., according to the release.

Topics: Franchising & Growth

Companies: Noodles & Company

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