Noodles & Co. launch Good Balance initiative
June 19, 2007
BROOMFIELD, Colo. —Noodles & Company has announced the launch of its Good Balance educational program in all 150 restaurants and on the company's Web site.
The company says the Good Balance program was created to help guests make tailored food choices based on their balanced diet and needs. Supportive restaurant material includes the "Your Guide to Good Balance" brochure and supportive signage, which provide nutritional information and tips on how to manage calories, fat and sodium, increase daily fiber intake and achieve good balance for kids.
"With the launch of the Good Balance program, we're teaching guests about our dishes and how to easily satisfy their palate while achieving personal balance in all categories of our menu." said Ross Kamens, Noodles & Company's executive chef."The Good Balance program is about giving people variety, choices and helping them understand they don't have to sacrifice taste, flavor or a fulfilling meal to eat a healthy and balanced diet.''
Two-thirds of Noodles & Company's entire menu can be enjoyed for less than 500 calories. And one-third of Noodles & Company's dishes have less than 10 grams of total fat, the company said.