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Nestle debuts Starbucks branded coffee products for consumer base

February 14, 2019

Consumers can now enjoy a line of 24 Starbucks-branded coffee products from Nestlé, including whole bean and roast as well as the first-ever Starbucks capsules for Nestlé's Nespresso and Nescafe Dolce Gusto systems.

The launch is the first endeavor of the two companies' partnering up late last summer as Fast Casual reported.

"Our two teams have done an outstanding job in just six months developing a range of new and exciting premium coffees, crafted with care and passion, combining Nestlé's coffee and system know-how with the Starbucks coffee, roasting and blending expertise," said Patrice Bula, executive vice president, head of strategic business units, marketing, sales and president of Nespresso, in a press release. "With Nescafé, Nespresso and Starbucks, Nestlé now has the best coffee portfolio to delight consumers around the world," he said.

Nestlé will start rolling out products in several markets across Asia, Europe, Latin America, the Middle East and the U.S.

"We are very pleased to be able to provide our premium high-quality Starbucks coffees to customers at home across the world's most popular single-serve platforms, the Nespresso and Nescafé Dolce Gusto systems," said John Culver, group president, Starbucks International, channel development and global coffee and tea. "Today's announcement further extends the global reach of Starbucks brand as we expand into new channels as part of a global coffee alliance with Nestlé."