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Muscle Maker Grill promotes Aimee Infante to CMO

May 13, 2019

Aimee Infante, who joined Muscle Maker Grill in 2014 and has been serving as vice president of marketing, has been named chief marketing officer.

In her CMO role she will direct marketing and strategic planning for company-owned and franchised restaurants, and will spearhead all elements of branding for new openings, according to a press release. Muscle Maker Grill expects to expand on military bases in new and existing markets.

She will also work with the brand's menu development team to create new limited time offers. Prior to joining Muscle Maker Grill, Infante served as marketing manager for Qdoba Mexican Eats (formerly Qdoba Mexican Grill).

"I am thrilled to appoint Aimee as the chief marketing officer during this pivotal stage of our company's growth," said Michael Roper, Muscle Maker Grill CEO. "Her understanding of the full spectrum of marketing paired with her execution strategy are exactly what we needed to take this brand to the next level."