Franchising
Modern Market reveals redesigned store format
September 1, 2020
Denver-based Modern Market Eatery celebrated the grand opening of its first Fort Collins, Colorado, restaurant Saturday.
Despite the setbacks due to COVID-19, the chain has unveiled a franchise prototype, fresh menu items, meal kits, innovative technology and enticing promotions — all while continuously expanding the brand's footprint during the past month, Anthony Pigliacampo, co-founder and co-CEO, said in a company press release.
"Introducing Modern Market Eatery to a new market within our home state is an exciting experience for us," he said. "Although we have also been expanding the brand's presence outside of Colorado, we are always looking to grow on the home front, and Fort Collins was the ideal next location."
Even with limited in-restaurant dining because of the pandemic, the brand matched pre-COVID grand opening levels due to outperforming in its digital platforms.
"Grand opening is no longer just about banners in front of our restaurants and people lined up at the door," Pigliacampo said. "It is about the extended radius of off-premise diners who have easy access to try our delicious and nourishing food."
Modern Market has 28 locations in Arizona, Texas and Indiana and will continue to expand via corporate and franchise locations, according to the release.
