News

Little Big Burger adds online ordering, cryptocurrency-based loyalty program

January 11, 2018

Little Big Burger has added online ordering at all 12 of its locations, according to a company press release.

The company also announced it has expanded stores hours in three Little Big Burger locations in Portland, Oregon, that are now offering a breakfast menu. Options include a variety of egg sandwiches made with all-natural ingredients and always cooked to order. They can also add a side order of "pocket tots" and a hot cup of organic groundwork coffee.

"We believe customers will take advantage of online ordering being able to avoid the lines at our popular Little Big Burger locations," said Mike Pruitt, CEO of Chanticleer, the chain's parent company. "We are also excited to open earlier and add breakfast at three Portland locations where we anticipate demand from both businesses and residents."

Getting into cryptocurrency 

Chanticleer, which also owns BGR - Burgers Grilled Right and American Burger Co., recently announced plans to power a cryptocurrency customer loyalty and rewards program using Mobivity Holdings' MobivityMind, a blockchain-architected platform that will enable customer loyalty rewards to be transferred securely between customers, franchisees, and other branded restaurants and retailers.

All three of its restaurant brands will use the MobivityMind platform to reward customers with Mobivity Merit, a digital reward cryptocurrency that can be redeemed for future meals or transferred and traded similar to airline miles. It transforms traditional consumer rewards into a more fungible rewards cryptocurrency, according to the release.