Technology
Insomnia Cookies launches loyalty program
May 23, 2024
Philadelphia-based Insomnia Cookies, known for serving warm cookies all day and late into the night, has created Insomnia Rewards, a loyalty program to enhance consumer experience and elevate engagement across its nearly 300 locations.
In partnership with Par Punchh, ParTech's guest retention, the app will strengthen customer connections through rewards and increase traffic to Insomnia Cookies' website and mobile app, said Chief Marketing Officer Tom Carusona.
"We are thrilled to unveil our new Insomnia Rewards loyalty program to give our devoted Insomniacs an even more enhanced experience," he said in a company press release. "Our brand is built on innovation and creativity, and we look forward to giving our customers more reasons to connect with our crave-worthy products and brand."
Benefits include:
- Earn 10 points for every $1 spent.
- Member-only offers.
- Redemption of rewards quickly.
