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Firehouse Subs announces new marketing hires
May 14, 2009
JACKSONVILLE, Fla. — Firehouse Subs has announced Michael Fattizzi and Ashley Milesas the newest members of its marketing team.
As regional marketing managers they will beresponsible for supporting Firehouse Subs franchisees and area representatives for localmarketing initiatives, coordinating and planning grand openings and assisting in all other marketingneeds in their assigned regions.
Fattizzi earned his B.A. while attending Ramapo College in Mahwah, N.J.Fattizzi worked as a firefighter in New Jersey for 16 yearsbefore retiring as a captain. Prior to accepting his position at Firehouse Subs, he was the divisionalmarketing manager for Starbucks in the Southeast, creating local and national marketing programsdedicated to increasing in-store transactions and overall consumer brand loyalty.
Miles most recently worked as a media planner with St. John & Partners inJacksonville, Fla., on accounts such as Zaxby's and Smoothie King. In her former role, shedeveloped broadcast, radio, outdoor, print and interactive media plans for 35 designated marketareas (DMAs). She was also instrumental in coordinating successful grand openings and local storemarketing campaigns.
Miles received her bachelor's degree in business with an emphasis inmarketing research from Florida State University.
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