News

DoorDash adds plant-based search capability

October 23, 2019

Impossible Foods, creator of the plant-based Impossible Burger, now has a custom cuisine carousel on DoorDash, according to a company press release. It  features merchants that offer Impossible menu items in select U.S. cities, including San Francisco, Sacramento, Los Angeles, New York, Chicago, Miami, Washington, D.C., Detroit, Atlanta, Boston, Denver, Dallas, Cleveland, Philadelphia, Minneapolis, Orlando, Houston, Pittsburgh, Bellevue, Indianapolis, Phoenix, Las Vegas and Central Illinois.

DoorDash customer searches for "impossible burger" have increased three times since January, Heather Huestis, vice president of Marketing at Impossible Foods, said in the release.

"DoorDash has been incredibly useful to our consumers looking for the latest and best Impossible dish in their town," she said in the release. "We are excited to be partnering to make this process even easier."