News

By Chloe co-founder opens Italian fast casual concept

July 12, 2017

ESquared Creative Director and By Chloe co-Founder Samantha Wasser is partnering with former cookie company chef Ali LaRaia to create a Italian fast casual concept called The Sosta in Nolita, according to an Eater article.

"People want good quality Italian food at an affordable price point," Wasser told Eater. "It's quick. It's fresh. It's very accessible," LaRaia told the publication.

The concept will serve five preset pasta options and four salads, and each menu item is customizable. The location will open on July 13, according to the report.