Buffalo Wild Wings opens at NASCAR Hall of Fame
May 2, 2010
Buffalo Wild Wings celebrated the grand opening of its newest location April 29 at the soon-to-open NASCAR Hall of Fame in Charlotte, N.C. Buffalo Wild Wings is the exclusive restaurant partner for the NASCAR Hall of Fame and to celebrate the opening, Buffalo Wild Wings gave away free wings for a year to the first 200 guests in line.
"The opening of this Buffalo Wild Wings location provides a unique opportunity for us to connect with our guests while they enjoy the experience offered by the NASCAR Hall of Fame," said Kathy Benning, executive vice president, Global Marketing & Brand Development for Buffalo Wild Wings. "We are pleased to grow our presence in Charlotte and look forward to welcoming NASCAR fans in to our restaurant to enjoy some wings, races and other sports matchups on our many TVs."
Buffalo Wild Wings features two weekly promotions, Wing Tuesday and Boneless Thursday. Every Tuesday, guests can order their favorite wings for 45 cents each and on Boneless Thursdays, boneless wings can be snatched up for just 60 cents apiece.
The company also has announced the launch of seveal new product and promotional initiatives:
- Dry-rub seasonings: Available May 1, Buffalo Wild Wings has rolled out new dry-rub seasonings. The seasonings are now available infour new flavors: Salt & Vinegar, Chipotle BBQ, Classic Buffalo and Desert Heat.
- New $3 late-night menu: The Late-Night Snack Menu includes several sharable menu items for only $3.00.Guests can chose from Mozzarella Sticks, Chili con Queso Dip, Roasted Garlic Mushrooms, Mini Corn Dogs, Chips & Salsa or Regular Onion Rings. The items are avialable for a limited-time Sunday through Thursday from 9 p.m. to close.
- Fried pickles: The new menu item is available for $4.99 and features crinkly cut, dill pickle chips, lightly dusted with signature jalapeño and cornmeal breading, and cooked golden-crisp and served with Ranch.
- New drink offerings: Beginning May 1, guests can order the new Berry Loco Margarita (served only on the rocks), Primo Margarita, or Twisted Margarita. Other new drink offerings include Wood Chuck Draft Cider, Corona/Corona Light, Loaded Lemon Tea (non-alcoholic), Bud American Ale, Bud Light Golden Wheat, and J&G (Jameson Irish Whiskey & ginger ale).