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Beautiful Brands signs 20-unit CherryBerry franchise deal

January 19, 2012

Beautiful Brands International has announcedthe signing of a master franchise agreement with Ken Peterson to open at least 20 new CherryBerry Self-Serve Yogurt Bars throughout Illinois and South Dakota.

The agreement is part of an expansive strategy by BBI to partner with franchise developers committed to expanding the CherryBerry brand globally. The CherryBerry franchise has a total of 59 stores open nationwide with 18 stores under construction and 60 more to open this year. The first CherryBerry unit from this agreement is slated to open in Bloomington, Ill., by the summer of 2012.

“It’s been so rewarding working with CherryBerry’s founders, Dallas and Robyn Jones, to grow their Beautiful Brand,” said David Rutkauskas, founder and CEO of BBI. “This dramatic growth we’ve seen with Dallas and Robyn in just the last 6 months demonstrates the amazing synergy our companies have and we look forward to working with them for years to come.”

CherryBerry Self-Serve Yogurt Bar offers 16 premium rotating healthy and fat-free frozen yogurt flavors and more than 50 toppings. Since CherryBerry became a part of Beautiful Brands International in June 2011, they have sold 156 franchises and generated millions in franchise fees for CherryBerry.

Read more about growth and franchising.

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