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News & Media From Valerie Killifer

Starbucks, Kraft: Breaking up is hard to do

by Valerie Killifer — senior editor, NetWorld Alliance

December 6, 2010

In the he said, she said dialogue between Starbucks Corp. and Kraft, the Seattle-based coffee giant has expressed distaste over Kraft's attempt to delay the…

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MOOYAH to enter Ark., La., territory

by Valerie Killifer — senior editor, NetWorld Alliance

November 30, 2010

MOOYAH Burgers, Fries & Shakes has announced its expansion into Arkansas and northern Louisiana through deals with six new franchisees in the states.

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Food Safety Reform Bill passes Senate vote

by Valerie Killifer — senior editor, NetWorld Alliance

November 30, 2010

The National Restaurant Association has applauded Tuesday’s Senate passage of S. 510, the Food and Drug Administration (FDA) Food Safety Modernization Act.

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Tossed signs international expansion deal

by Valerie Killifer — senior editor, NetWorld Alliance

November 29, 2010

Tossed has announced its first expansion outside the United States via a new franchise agreement with Jeff Potoroka, an entrepreneur from Abbotsford, British…

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McAlister’s Deli founders find second-time success

by Valerie Killifer — senior editor, NetWorld Alliance

Nine years after the sale of McAlister's Deli, the Newcomb family gains ground with Newk's Express Café.

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FREEBIRDS reveals 2011 growth strategy

by Valerie Killifer — senior editor, NetWorld Alliance

In recognition of its 20th anniversary, the creator of the Monster burrito looks to take a bigger bite out of Texas.

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FastCasual.com seeks Top 100 nominations

by Valerie Killifer — senior editor, NetWorld Alliance

November 11, 2010

FastCasual.com is seeking brand nominations for this year's Top 100 Movers & Shakers, set to publish in February.

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Industry leaders define fast casual

by Valerie Killifer — senior editor, NetWorld Alliance

From decor to food quality and service, fast casual insiders weigh in on what the segment means to them, the industry and consumers.

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Penn Station charters new growth territory

by Valerie Killifer — senior editor, NetWorld Alliance

As the sub-sandwich chain celebrates 25 years, its founder and president keep their eyes focused on the future.

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Starbucks reports record Q4, ends 12-year Kraft distribution deal

by Valerie Killifer — senior editor, NetWorld Alliance

November 4, 2010

On the heels of reporting a third quarter revenue increase of 17.2 percent, Starbucks announced it was ending its 12-year packaged goods distribution…

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Help shape FastCasual.com’s 2010 Top 100

by Valerie Killifer — senior editor, NetWorld Alliance

November 3, 2010

As FastCasual.com prepares to launch its sixth annual Top 100 ranking, we'd like to hear from you in regard to what's included.

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Jimmy John's employees reject unionization

by Valerie Killifer — senior editor, NetWorld Alliance

October 24, 2010

Nearly 200 Minneapolis-based Jimmy John's employees voted down Friday an effort to unionize.

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Fazoli’s caps year of growth with Wal-Mart pilot

by Valerie Killifer — senior editor, NetWorld Alliance

Over the past three years, Lexington-based Fazoli’s and its team of veteran executives have worked hard to overcome the chain’s once downward slide. But since…

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New Daphne’s CEO outlines brand future

by Valerie Killifer — senior editor, NetWorld Alliance

When Daphne’s Greek Café founder George Katakalidis filed for bankruptcy protection in January, the news came as a shock to many restaurant industry insiders.

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Qdoba chef educates guests on the flavors of Mexico

by Valerie Killifer — senior editor, NetWorld Alliance

Ted Stoner is a busy man. As Qdoba's head chef and director of strategic product development, Stoner spends his time traveling North and South America looking…

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Fast Casual Executive Summit to address new operating landscape

by Valerie Killifer — senior editor, NetWorld Alliance

September 8, 2010

It has taken the fast casual segment more than 20 years to establish itself as a restaurant category leader. Now that it has, operators are continuing to…

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The changing lines of guest and employee loyalty

by Valerie Killifer — senior editor, NetWorld Alliance

Customer engagement has helped set the fast casual segment apart from the rest, but some would argue employees are losing their spark.

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Will PeopleMatter change the future of HR tech?

by Valerie Killifer — senior editor, NetWorld Alliance

A pending software launch could change how restaurant operators interface with the employee management cycle.

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Moe’s invests in local-store marketing strategy

by Valerie Killifer — senior editor, NetWorld Alliance

August 12, 2010

As part of its initiative to refresh in Moe's Southwest Grill, the restaurant chain has invested more than $250,000 in a new grassroots marketing effort to…

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Starbucks testing green coffee

by Valerie Killifer — senior editor, NetWorld Alliance

August 5, 2010

Starbucks Corp will begin testing summer drinks with a base of green, unroasted coffee as it works on new products to drive sales and differentiate itself from…

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