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News & Media From Suzy Badaracco

Tiki, sangria, kombucha oh my!

by Suzy Badaracco — President, Culinary Tides Inc

Winter is to spring as the economic crisis is to the recovery. And thank goodness spring is finally here.

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Japan devastation may shift flavor trends

by Suzy Badaracco — President, Culinary Tides Inc

For a movie to succeed in America it must either generate the feeling of sympathy or empathy for the characters. If the characters in the movie can't create an…

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The expansion and contraction of consumer behavior

by Suzy Badaracco — President, Culinary Tides Inc

I struggle with choosing the best metaphor to describe the difference between consumer behaviors during a good economy vs. a bad economy vs. a recovering…

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Entomophagy, invasivors, and foragers oh my!

by Suzy Badaracco — President, Culinary Tides Inc

When consumers exhibit courage - I am inspired.

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Whole grains at play in the realm of health and wellness

by Suzy Badaracco — President, Culinary Tides Inc

Trends are often born with dual personalities. It is not that they are two sides of the same coin – they don't typically oppose each other like Jekyll and…

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Native American diet as an orphan

by Suzy Badaracco — President, Culinary Tides Inc

Bacteria adjust to their surroundings, as do viruses, with sometimes shocking ease. Bacteria amend their diet to survive. For mammals, the ability to adjust to…

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Heeeers 2011!

by Suzy Badaracco — President, Culinary Tides Inc

The media has been focused on recapping the previous year as they do each December. I have never been clear if this is to point out the cleverness and accuracy…

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Foraging – Desperate Times

by Suzy Badaracco — President, Culinary Tides Inc

Lilly looked around from her vantage point of the red flowered pillow and wondered what there was to eat. "Hey Teddy," she said in a sleepy voice, "what do we…

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Disharmonic harmony in trends

by Suzy Badaracco — President, Culinary Tides Inc

*Disclaimer – I know nothing about music – just embrace the metaphor.

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There’s a new shadow in town, pardner

by Suzy Badaracco — President, Culinary Tides Inc

My world consists of an overlapping series of chaos, blips, shadows and trends. Not only do contenders move through each of these stages, they interact with…

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At the Dance

by Suzy Badaracco — President, Culinary Tides Inc

Food and flavor trends behave like attendees at a dance. Their behavior is dictated by the music being played. In other words, it is the circumstances…

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Election Day

by Suzy Badaracco — President, Culinary Tides Inc

During election season candidates jockey and vie for position - looking for the edge over the other candidates. Battle plans are drawn. Counter moves…

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A cocktail walks into a bar

by Suzy Badaracco — President, Culinary Tides Inc

“I cannot believe I agreed to do this,” she thought as she entered the almost empty bar. “I mean, what on earth was I thinking? It was that little Daiquiri…

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Street food adoption papers approved

by Suzy Badaracco — President, Culinary Tides Inc

I find it fascinating that some experiences stay with you forever while 1,000 others fade to nothing - as if never born. Have you ever had an experience that…

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A trend walks into the unemployment office

by Suzy Badaracco — President, Culinary Tides Inc

He sat patiently on the hard little chair, not sure what to expect. The paper in his hand seemed small and sparse but it would have to do. The door opposite…

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The strangers among us

by Suzy Badaracco — President, Culinary Tides Inc

I love airports. I love hotels. I love conferences. I love anywhere there are groups of strangers I can interact with. What is so fascinating is that just as…

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I’ll say it again – gluten free is a house of cards

by Suzy Badaracco — President, Culinary Tides Inc

The spiders in my back yard suffer from over inflated egos and exaggerated senses of self importance. Lack of ambition is something these mavericks will never…

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Kids meal toys: Temptresses of joy or industry scapegoat?

by Suzy Badaracco — President, Culinary Tides Inc

I awoke to a crime scene in my living room the other morning. Armed with just a bathrobe and mad hair I approached the blood stained cloth and bloody foot…

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Food & Beverage Forecasting: Resetting the Stage through Chaos

by Suzy Badaracco — President, Culinary Tides Inc

I had the interesting experience of having an invitation to my 8-year-old's sleepover party rejected by a mother who suggested we wait until next school year…

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