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News & Media From Judy Mottl

Designing marketing campaigns to promote growth, sustainability

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Marketing leaders from F&Co., Taziki's Mediterranean Cafe and Cici's Pizza shared insight on winning marketing campaign strategy during the recent Fast Casual…

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Zoup, Ballard Brands, Vale Food share tips, advice on battling payment fraud

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Top brand leaders from Zoup, Ballard Brands and Vale Food share advice and knowledge of how to prevent payment fraud in a panel session sponsored by Kount.

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Why 4 is the magic number in customer retention

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Repeat visits are top of mind for every brand but few may realize how critical the fourth customer visit is and why it requires a specific strategy.

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Chipotle, Dickey's, Applebee's execs offer tips on AI strategy, ROI

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Artificial intelligence is fast becoming a mainstream technology for fast casual brands, but it requires a plan and data insight, as leaders revealed during a…

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How brands can avoid cannibalization in driving growth

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

How to drive growth is top of mind for brands but in the quest to grow brands can often ignite a cannibalism strategy, something no partner or franchisor…

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GoPoke takes Perfect Pitch title at Fast Casual Executive Summit

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

The Seattle-based authentic Hawaiian poke and desserts fast casual beat out tough competitors, Salads UP and Sugapeach Chicken & Fish Fry, in the annual Fast…

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Cowboy Chicken, Modern Market and the omnichannel digital experience

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Sean Kennedy, president of Cowboy Chicken, and Modern Market Technology Director Brian Anderson shared insight and tips on crafting a digital experience…

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Why fast casual brands are embracing digital training with open arms

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Paper-based employee training manuals and binders are quickly disappearing as staff training is going digital.

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How UK's Leon redefined the fast food industry

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Leon Restaurants Co-Founder Henry Dimbleby shares insight on how he and John Vincent set about redefining fast food into "fast food focused on good living and…

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PJ's Coffee, Primo Hoagies franchisors spill secrets to success

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Franchise leaders from PrimoHoagies, PJ's Coffee and ClimbZone offer tips for emerging franchisors and future franchisees.

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Franchise focus: Smoke’s Poutinerie bringing poutine to the masses

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

The 150-location franchise is rolling out nationwide on and near campuses and airports, and its founder’s passion is reflected everywhere — from his attire to…

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Top missteps to avoid on the way to franchising success

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

From operational strategy errors to overlooking the customer experience, there are plenty of things to trip a new franchisor up on the way to successful…

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Franchisees talk do-over: What they wish they knew before opening their franchise

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Managing employees is a major aspect that new franchisees often don’t realize or prepare for when signing a franchise agreement. That, and the fact that…

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How to avoid disputes in the franchisor-franchisee partnership

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Attorney Brian Schnell of Faegre Baker Daniels LLP offers up advice and tips on how potential franchise operators and franchisors can sidestep common disputes…

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IoT, customer-facing robots and VR among topics to be discussed at 2017 ICX Summit

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

The annual conference, which draws hundreds of customer experience leaders and innovators, is June 5-7 in Dallas and features a range of interesting sessions…

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Freebirds, United Airlines help restaurants understand location-based marketing

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Location-based marketing is the best way to reach customers around our location and it's a very cost-effective way to market to consumers, said Erin Levzow…

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Dunkin' Donuts, Pita Pit share tips for driving mobile app adoption, use

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Digital gurus at Dunkin' Donuts and Pita Pit offer up real-life insight on mobile app strategy.

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Why women are a natural fit for the franchise opportunity

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

More women than ever are stepping into the franchise industry, and as a panel of female franchisees and franchisors explain, there are more than a few good…

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Why relationship building is critical for a successful franchise

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Whether you're a franchisor or a franchisee there is one big common aspect tied to everyone's success: a supportive, collaborative, trusting relationship.

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5 strategies for franchise success over the long haul

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

By adopting five strategic actions, a franchisee can build strong customer retention and loyalty.

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