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News & Media From Brenda Rick Smith

Who's the boss? Tips for avoiding joint employer liability

by Brenda Rick Smith — Editor, Networld Media Group

Franchisors must clearly define their roles to exclude control over the terms and/or conditions of franchisee's employees.

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Want to influence customers? Listen up, say marketing experts

by Brenda Rick Smith — Editor, Networld Media Group

Listening to customers can yield key insights into what customers like, what they don't like, what's working and what's not. Those insights yield actionable…

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Big brands capture big social media share, but smaller brands get the love

by Brenda Rick Smith — Editor, Networld Media Group

It's no surprise that Chipotle grabs the lions' share of social media attention among top fast casual brands, but smaller, regional eateries inspire the most…

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Chipotle's strong showing demonstrates fast food 'out of touch' with consumers, says Ells

by Brenda Rick Smith — Editor, Networld Media Group

October 21, 2014

The 20-something brand has demonstrated it can spend more on ingredients, charge a fair price and generate outstanding business results, the co-CEO says.

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Tea, craft soda, beer bubbling up in beverage trends

by Brenda Rick Smith — Editor, Networld Media Group

Fast casual operators can pull away from the pack by offering trendy beverages like handcrafted sodas, specialty teas and alcohol. But will margins be high…

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5 steps for keeping your restaurant from getting ICE'd

by Brenda Rick Smith — Editor, Networld Media Group

The US government has stepped up its immigration enforcement efforts in recent years, and all employers -- not just large ones, or ones that employ…

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Nine keys for driving speed of service

by Brenda Rick Smith — Editor, Networld Media Group

Restaurants can become victims of their own success when high volume slows down service. Check out these tips for satisfying the need for speed.

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Is it possible to deliver fine dining experience for $10?

by Brenda Rick Smith — Editor, Networld Media Group

Frank Klein, CEO of Asian Box, thinks it's possible. The Asian concept sources sustainable ingredients, makes its own sauces and butchers its own meat.

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Reducing food waste can improve the bottom line and the environment

by Brenda Rick Smith — Editor, Networld Media Group

A study commissioned by the Food Waste Reduction Alliance found that approximately 80 billion pounds of food are discarded into US landfills every year, with…

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Building fine experience into fast service

by Brenda Rick Smith — Editor, Networld Media Group

How do fast casual restaurants foster customer relationships without sacrificing efficiency?

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Smoothie King adopts iPad POS systemwide

by Brenda Rick Smith — Editor, Networld Media Group

September 26, 2014

With more than 700 restaurants, Revel Systems says Smoothie King's iPad-based POS deployment is the largest to date.

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Experts share insights on millennial dining-out decisions

by Brenda Rick Smith — Editor, Networld Media Group

Shaped by user-centric devices and the Great Recession, value-conscious millennials are looking for great experiences that are friction-free.

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Greener planet, more green in the pockets

by Brenda Rick Smith — Editor, Networld Media Group

Au Bon Pain reduced its carbon footprint, looks to shave up with 13 percent off its energy bill by monitoring and analyzing its energy usage.

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E-2 visa leads UK entrepreneur to California dream

by Brenda Rick Smith — Editor, Networld Media Group

Franchising is an ideal fit for many foreign entrepreneurs seeking to live and work in the US.

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Boston Market taps employees to focus on guest experience

by Brenda Rick Smith — Editor, Networld Media Group

Boston Market leaders collaborated with managers, employees to develop a new Guest Service Excellence program aimed at lifting AUVs from $1.3 million to $1.…

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Doing well by doing good

by Brenda Rick Smith — Editor, Networld Media Group

When brands connect themselves and their customers to causes they love, everyone can benefit.

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'Failure is not an option' in CEO's cancer battle

by Brenda Rick Smith — Editor, Networld Media Group

Just as things started taking off for Chicken Salad Chick, President and CEO Kevin Brown was diagnosed with stage IV liver cancer. He's fighting back, and…

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iPhone mobile payment option opens up opportunity for marketers

by Brenda Rick Smith — Editor, Networld Media Group

With Apple's rollout of Apple Pay, now might be a good time for marketers to get to know Passbook.

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New Wild Wing Cafe CEO has deep roots in fast casual, QSR

by Brenda Rick Smith — Editor, Networld Media Group

Restaurant industry veteran Tom Lewison has been tapped to help Wild Wing Cafe take flight.

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A thing for wings

by Brenda Rick Smith — Editor, Networld Media Group

From QSRs to sports bars, wings are on menus everywhere. Why?

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