As margins become tighter and consumers scrutinize their spending more closely, the fast casual segment must ensure that customers feel they are getting real value for their money, and packaging that checks all the boxes is likely to help drive satisfaction and repeat visits, says to Tomia Smith, VP of National Account Sales, Sabert Corporation.

December 16, 2025
The restaurant and food packaging industries are poised for another year of intense competition for market share. While inflation and economic pressures will continue to influence spending, the fast casual segment remains a bright spot, projected to grow around 2% as consumers seek quality, convenience and value in their dining experiences. This resilience highlights the opportunity for operators to stand out through thoughtful packaging and innovation that enhance both product perception and customer satisfaction.
As a food packaging leader, we're following these developments closely to help restaurants and fast casual operators stay ahead. Here are seven trends the foodservice industry should keep an eye on heading into 2026.
Operators face mounting pressure from both sustainable packaging regulations and customers to strike a balance between cost, legislative requirements and operational logistics. With more states introducing EPR laws in 2026, operators are rethinking their packaging strategies not just for compliance, but for competitive advantage. The focus is shifting from short-term fixes to long-term advancements, where cost savings, performance and environmental goals work hand in hand.
In a market defined by economic caution, growth will come from capturing market share and earning consumer loyalty. Winners will be those who understand their customer segments deeply and maximize every interaction, including packaging that reinforces brand identity and enhances the experience.
Unique packaging that catches the consumer's eye is fast becoming a non-negotiable. In fast casual, where presentation meets convenience, packaging must strike a balance between speed, durability and brand expression across dine-in, takeout, and delivery channels. By delivering food in packaging that's memorable and exceeds consumer expectations, foodservice providers can create loyal customers.
Many major players are investing in a limited-time offer strategy to attract patrons to spend money away from home. Especially in times of economic uncertainty, LTOs show just how creative our industry can be. LTOs, such as seasonal or promotional menu items, demand packaging partners who can move at a rapid speed without sacrificing quality. Whether it's custom catering boxes for a limited promotion or branded packaging that amplifies a campaign, successful LTO execution requires supply chain agility and packaging solutions that can pivot quickly and execute short-term, branded campaigns that resonate and create lasting impact.
Food safety has become a hot-button issue for consumers. Restaurants are responsible for every ingredient and package they use from farm to fork. Packaging plays a supporting role in food safety and quality. By using pre-sealed delivery bags and clearly communicating ingredients and sourcing, fast casual operators can reinforce food safety and ensure diners feel confident in every meal.
Consumers are doubling down on their desire for protein. According to Mintel, the US protein market is projected to grow at a rate of 1.9% annually through 2028, reflecting steady consumer demand. Protein-forward options are popping up on menus at all of the fast casual staples, and this trend shows no signs of slowing down. As with any new menu item, restaurants need to consider packaging to ensure freshness while clearly communicating how this food item meets their desired macros.
To succeed in an industry that is driven by consumer demand and influenced by the ups and downs of the economy, strong partnerships between operators and food packaging suppliers become even more crucial. Ongoing collaboration to develop packaging solutions that preserve food integrity, taste, and overall dining experience will go a long way in helping these establishments keep their customers satisfied. While companies place extra responsibility on food packaging suppliers, this investment in greater partnership and collaboration will lead to new and improved ways of working together that benefit all players in the foodservice industry and the environment.
As margins become tighter and consumers scrutinize their spending more closely, the fast casual segment must ensure that customers feel they are getting real value for their money, and packaging that checks all the boxes is likely to help drive satisfaction and repeat visits.