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Marketing News

Souplantation/Sweet Tomatoes touts healthy family meals

March 8, 2011

Souplantation/Sweet Tomatoes restaurants nationwide are making healthy eating a family effort this month. Garden Fresh Restaurant Corp., parent company of 11…

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Foursquare ups restaurant-marketing ante

March 8, 2011

Foursquare has developed a new version of its application that will include a new “explore” button in place of its current "tips" section.

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FoodTruckDeals.com to offer discounts to diners

March 6, 2011

A new website has launched to help consumers navigate the happy trails of food trucks. FoodTruckDeals.com offers 50 percent to 90 percent discounts on food…

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Jamba Juice to host ‘Ambassador of Wow’ contest

March 2, 2011

Jamba Juice Company has launched its Jamba Juice ‘Ambassadors of Wow’ campaign – a year-long contest to find a group of 100 local ambassadors, eight of which…

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Cellit researches mobile marketing tips

March 2, 2011

Chicago-based Cellit, a provider of mobile customer relationship management (CRM) systems for restaurants, analyzed more than 25 million text messages sent to…

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Chipotle wraps burritos in gold

February 28, 2011

To celebrate the 18th anniversary of its focus on using high quality ingredients, Chipotle Mexican Grill is wrapping its burritos in gold.

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Panda Express founders pledge $2.5 million

February 28, 2011

Andrew and Peggy Cherng, founders of Panda Restaurant Group, have pledged $2.5 million to Cal Poly Pomona's Collins College of Hospitality Management.

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Bruegger's Bottomless Mug campaign raises $90,000

February 28, 2011

Bruegger's announced it will donate approximately $90,000 to Children's Miracle Network Hospitals as a result of its "Bottomless Mug" campaign, which ran from…

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Schlotzsky’s returns three chee-zy promo

February 28, 2011

Schlotzsky’s has returned its Cheezy Three-zy sandwiches,  -- the Chicken & Bacon Smoke Cheezy, Turkey & Bacon Smoke Cheezy and Ribeye Steak &…

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Garbanzo uses Facebook to launch customer-diet initiative

February 23, 2011

Garbanzo Mediterranean Grill introduced its Mediterranean Middle Meltdown (MMM) Diet initiative in early February on the company’s Facebook page.

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Boston Market completes restaurant upgrades

February 21, 2011

Boston Market has announced that 400 of the company’s restaurants have completed upgrades meant to enhance the customer experience, increase sales and reduce…

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Genghis Grill promo to track 54 contestants

February 17, 2011

Genghis Grill’s Health Kwest campaign will track the journey of 54 contestants vying to win $10,000.

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Tom & Eddie’s donates opening-week proceeds

February 15, 2011

Tom & Eddie’s will donate $4,000 made during opening week of its Geneva, Ill., restaurant to two local organizations – the Geneva Academic Foundation (GAF…

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Firehouse pits sub against sub

February 14, 2011

Firehouse Subs is hosting its first sub vs. sub “Chompetition," a nationwide battle for the chain's supreme specialty sandwich.

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Restaurant.com reaches 18K milestone

February 10, 2011

Restaurant.com, which connects eateries to diners nationwide, has added its 18,000th restaurant partner. In conjunction with the milestone, diners also have a…

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Einstein Bros. prolongs National Bagel Day

February 9, 2011

National Bagel Day was Feb. 9, but Einstein Bros. Bagels and Noah's Bagels are celebrating through Feb. 14 by offering Facebook fans a free new bagel thin…

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SNAP launches social media-based loyalty program

February 9, 2011

Social Network Appreciation Platform (SNAP) has launched a Web-based platform that integrates traditional in-store loyalty programs with popular social media…

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Tropical Smoothie Café to offer two tickets to paradise

February 6, 2011

Tropical Smoothie Cafe? customers will have the opportunity to escape the cold during the its Summertime Somewhere promotion. Running Feb. 7 through May 1…

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Caribou Coffee cups to feature winning phrases

February 3, 2011

Caribou Coffee is unveiling coffee cups that feature the winning phrases of a consumer-generated contest to find out what their customers "stay awake for."

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America’s Next Great Restaurant to focus on fast casual

by Valerie Killifer — Editor, FastCasual.com

February 1, 2011

NBC will debut a new show March 6 called “America’s Next Great Restaurant,” that will put Steve Ells, Bobby Flay, Curtis Stone and Lorena Garcia in the…

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