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Marketing News & Media

Farmer Boys piles on the bacon bandwagon with two offerings

October 6, 2014

Farmer Boys' offering capitalizes on bacon's popularity.

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Pretzelmaker launches first-ever Snapchat promo

October 6, 2014

Customers invited to scare staff in person or via Snapchat for discounts and a chance at a free combo.

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Qdoba rolls extras into entrée price

October 3, 2014

The menu applies a two-tier pricing structure based on protein with no additional charge for add-ons like guacamole and queso.

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Margaritas opens fast casual concept near University of New Hampshire campus

October 3, 2014

Tacomano will open on Oct. 7 at 38 Main Street in Durham, New Hampshire, near the University of New Hampshire campus.

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Orange Leaf rolls out the cinnamon for new LTO

October 3, 2014

Froyo chain warms up with Cinnamon Roll flavor LTO.

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Fazoli's October promotions focus on bosses

October 3, 2014

Fazoli's will focus on bosses during the month of October with two promotions: a "best boss" contest and free lunch for bosses on Oct. 16.

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Starbucks, HBO teaming up for Veteran's Day concert

October 3, 2014

The concert will feature performers Eminem, Jamie Foxx, Dave Grohl, Metallica, John Oliver, Rihanna, Bruce Springsteen, Carrie Underwood and more.

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Online petition asks McDonald’s, Starbucks to offer porn-free Wi-Fi

October 2, 2014

Enough Is Enough has launched "P*rn Free Wi-Fi," an initiative to encourage corporations to implement pornography filters in their Wi-Fi networks.

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Starbucks opens Community Store in Seoul

October 2, 2014

A portion from every purchase at the store will go to Green Umbrella ChildFund Korea to support skills development for youth.

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California Tortilla offers prize drawing just for catering customers

October 2, 2014

Customers who place catering orders of $200 or more will automatically be entered to win a weekly prize package and the grand prize.

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California woman wins Wayback Burgers' eating contest

October 1, 2014

Molly Schuyler was awarded $3,330 in cash for taking on the Triple Triple Challenge. The Triple Triple is a novelty menu item featuring nine burger patties…

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Schlotzsky's to give away Original sandwiches

October 1, 2014

Schlotzsky's will give away free small Original sandwiches with purchase of chips and medium drink.

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Penn Station customers could score trip to the Super Bowl

October 1, 2014

Customers could win one of three Super Bowl prize packages.

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Noodles & Company launches 'Lucky Bowl' giveaway

October 1, 2014

A 'Lucky Bowl' giveaway scratch off card will be included with the purchase of any entrée.

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Jamba Juice to raise money for breast cancer foundation

October 1, 2014

Through Oct. 19, the national in-store promotion will feature exclusive Pink Whirl cups and allow patrons the opportunity to donate $1 to the National Breast…

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Firehouse Subs aims to raise $500,000 for public safety equipment

October 1, 2014

The Firehouse Subs Public Safety Foundation purchases equipment for public safety organizations nationwide.

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Taco Cabana launches annual fundraiser for military veterans

October 1, 2014

Taco Cabana today launched its annual fundraiser, Taco Treat, which raises money for the Warrior and Family Support Center of San Antonio.

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How mobile changes consumer behavior

by James Bickers — Editor, Networld Alliance

When 82 percent of U.S. adults own smartphones, and 91 percent keep them with them at all times, a mobile strategy for retail becomes more important than ever.

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Apple Pay's impact on restaurant loyalty marketing

Focusing on the creation of an experience that’s easy for the customer, instead of optimal for the brand, makes customers feel like VIPs.

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Starbucks, Dunkin' rank high for digital gifting experience

September 30, 2014

RSR Research today released results of its fourth benchmarking study on the digital gifting industry, "Digital Gift Cards: Rewriting the Gifting Rules in the…

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